Media Appearances and Thought Leadership
5 Ways to Bring B2B Up To Speed with Optimal Site Search
I joined a Webinar with Bloomreach on innovative approaches to consider in site search for B2B ecommerce
Distribution B2B eCommerce Challenges & Solutions
A podcast appearance with the team at Trellis talking about what distributors need to consider when building a digital strategy.
"We're in a Critical Time"
Interview with Nicole Kahansky with Nautical Commerce discussing digital strategy and B2B digital experience.
"The 5 Ideals of the Ecommerce Experience"
A summary of a keynote presented at the International Fastener Expo show covering the very basics that B2B companies need to think about when first entering the digital space.
Personalization in eCommerce and How AI can Help
An appearance on the Shift Click podcast presented by Codup where we discussed digital, product data and B2B companies must balance personalization with segmentation to succeed.
The Love/Hate Relationship with Product Content
A live conversation with Lindsay Young from 3 Aspens Media on the challenges associated with managing product content for B2B ecommerce.
How Product Data & Merchandising Will Make or Break your eCommerce Efforts
I was honored to appear on the B2B Commerce Corner podcast with the inimitable Jason Greenwood from Greenwood Consulting where we got to dive into the topics of how merchandising can make a difference online and the product data needed to make it actually work.